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1. Bookmarks: 0 Copywriting Basics - Answer The Questions You'd Want Answered Anyone can write effective Internet copy. You just have to know a few copywriting basics known to journalists and writers as the 5 W's. Throw one "H" in there and all your copywriting basics are covered. Who? Tell the reader who your product will help. This should be your target market. What? Tell your reader what your product or service will do to improve their lives. In other words, tell them the benifits they will receive, what's in it for them. When? When is t...

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LinkedIn Recommendation: Wade Davis - Search Engine Optimizer at Blammo - I had Teo do some research for me a few weeks ago and hired him again. If he doesn't know something, he tells me right up front and somehow finds it in a few seconds while we are on the phone, "oh, wait a minute.. I know now! Just found it. Now we both know" - The guys is just funny! It's great working with Teo! Highly recommended! - March 17, 2012, Wade was Teo's client

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